Capitec Bank Invites Applications for Lead Marketing Portfolio Specialist Vacancies (1 Post)
Closing Date: Not Specified
Capitec Bank is a leading financial services provider in South Africa, and they are now inviting suitably qualified candidates to apply for the position of Lead Marketing Portfolio Specialist. This role is responsible for developing and executing marketing strategies that drive business growth and customer engagement.
Key Responsibilities:
- Brand Marketing and Paid Media: Develop and implement brand marketing strategies that align with the bank’s overall business objectives, including creating and executing paid media campaigns to reach and engage with customers.
- Data Analysis, Client Profiling, and Segmentation: Analyze customer data to create profiles and segments, identifying opportunities to enhance customer engagement and drive business growth.
- Digital Marketing and E-commerce: Develop and execute digital marketing strategies, including social media, email marketing, and e-commerce initiatives, to drive customer engagement and sales.
- Campaign Management: Plan, execute, and measure the success of marketing campaigns, including ensuring that all campaigns are aligned with the bank’s overall marketing strategy.
- Internal and External Communication Methods and Practices: Develop and maintain effective communication methods and practices, both internally and externally, to ensure that stakeholders are informed and engaged.
- Stakeholder and Relationship Building and Management: Build and maintain relationships with internal and external stakeholders, including customers, partners, and media, to ensure that the bank’s marketing efforts are effective and well-received.
Requirements:
- Bachelor’s degree in Marketing, Communications, or a related field
- Minimum of 3 years of experience in marketing, with a focus on brand marketing and digital marketing
- Proven track record of developing and executing successful marketing campaigns
- Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions
- Excellent communication and interpersonal skills, with the ability to build and maintain relationships with stakeholders
- Strong understanding of digital marketing platforms, including social media, email marketing, and e-commerce
What We Offer:
- Competitive salary and benefits package
- Opportunity to work with a leading financial services provider in South Africa
- Collaborative and dynamic work environment
- Professional development and growth opportunities
How to Apply:
If you are a motivated and results-driven marketing professional looking for a new challenge, please submit your application, including your resume and a cover letter, to insert application link.