Capitec Bank Seeks Talented Individuals for Lead Media West Position
Capitec bank invites suitably qualified applicants to apply for their Lead Media West Vacancies (1 Posts). The closing date for applications is Not Specified.
Job Summary
We are seeking a highly skilled and motivated individual to fill the role of Lead Media West at Capitec bank. As a Lead Media West, you will be responsible for developing and implementing effective media strategies that drive business growth and achieve our marketing objectives. You will work closely with cross-functional teams to create engaging campaigns that capture the attention of our target audience.
Key Responsibilities
As a Lead Media West, you will be responsible for:
- Understanding the Principles of Brand Marketing and Paid Media: You will have a deep understanding of how to create and execute brand marketing strategies that drive business results. You will be able to analyze data and trends to identify opportunities to optimize our media spend and improve campaign effectiveness.
- Data Analysis, Client Profiling, and Segmentation: You will be able to collect, analyze, and interpret data to create detailed client profiles and segmentations. This information will be used to inform our media buying decisions and ensure that we are targeting the right audiences with the right messages.
- Digital Marketing and E-commerce: You will have a strong understanding of digital marketing principles and be able to develop and execute campaigns that drive online engagement and conversion. You will be familiar with e-commerce platforms and be able to optimize our online channels to improve sales and customer experience.
- Campaign Management: You will be responsible for planning, executing, and measuring the success of media campaigns. You will work closely with our internal teams to ensure that campaigns are aligned with our overall business objectives and that we are meeting our marketing metrics.
- Internal and External Communication Methods and Practices: You will be able to communicate effectively with both internal and external stakeholders, including colleagues, clients, and media partners. You will be able to create clear and concise messages that resonate with our target audience and drive business results.
- Stakeholder and Relationship Building and Management: You will be able to build and maintain strong relationships with stakeholders, including media partners, clients, and internal teams. You will be able to negotiate and collaborate with stakeholders to achieve our marketing objectives.
Requirements
To be successful in this role, you will need to have:
- A Bachelor’s degree in Marketing, Communications, or a related field
- At least 3 years of experience in media planning and buying, with a focus on digital marketing and e-commerce
- Strong analytical and problem-solving skills, with the ability to interpret complex data and make recommendations
- Excellent communication and interpersonal skills, with the ability to work effectively with internal and external stakeholders
- Strong project management skills, with the ability to plan and execute multiple projects simultaneously
- Experience with marketing automation tools and platforms, including Google Analytics and Adobe Campaign
What We Offer
As a Lead Media West at Capitec bank, you will have the opportunity to work on exciting and challenging projects that drive business growth and achieve our marketing objectives. You will be part of a dynamic and collaborative team that is passionate about delivering exceptional results. We offer a competitive salary and benefits package, as well as opportunities for professional development and growth.
How to Apply
If you are a motivated and experienced individual who is passionate about marketing and media, we encourage you to apply for this exciting opportunity. Please click on the link below to apply online.
We look forward to hearing from you!
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